Custom CRMs, dashboards and apps.
Custom-built systems that put scattered data, spreadsheets and paperwork in one place. Our developer builds each one around how your business already works.
The business runs on a spreadsheet, a whiteboard and somebody’s memory.
That works until a lead falls through, a quote never gets a follow-up, or you can’t answer a simple question like how many of last month’s calls turned into booked jobs. Off-the-shelf software often doesn’t match how your business runs, so people quietly stop using it. A custom system fits the way you work.
How a custom build works.
We map how work moves.
From the first call to the paid invoice: who touches what, and where things get lost.
Our developer builds it.
A custom CRM, dashboard or app shaped around that process, so the work follows the steps your business already takes.
Your team starts using it.
We set it up, show your team how it works and adjust it as you use it.
What we build.
- A lead-to-quote-to-job pipeline, so every lead has a next step and nothing stalls between the call and the job
- A quote follow-up tracker that shows which quotes are still open and who needs a call back
- A dashboard of calls versus booked jobs
- A crew scheduling app or a mobile app for the field
- A customer portal for quotes and invoices
- A custom CRM that keeps leads, customers and jobs in one place
These are examples. Apps are a real part of what we do: our developer builds custom apps, and each one is scoped to the business it’s for.
What clients say about working with us
“We went in with some doubts, and Daniel blew our expectations out of the water. West Converts brought in about $18,000 in revenue for us, and they made sure every detail was right from start to finish. We’re very happy we did it.”
Questions about custom systems.
What is a custom CRM?
A CRM is where your leads, customers and jobs are tracked. A custom CRM is one built around your process, so it follows the steps your business already takes.
Do you build custom apps?
Yes. Our developer builds custom apps, such as a crew scheduling app, a mobile app for the field or a customer portal for quotes and invoices. Each one is scoped to the business it’s for.
Why not just buy off-the-shelf software?
Sometimes you should, and we’ll say so on the strategy call. A custom build makes sense when the software you’ve tried doesn’t fit how you work, or when your information is spread across too many places to see clearly.
Related services
Book a free strategy call.
Every build is scoped to your business on a call first.